This page provides comprehensive information about how we use cookies on our website to enhance your browsing experience, improve website performance, and deliver personalized content. Cookies are small text files that are stored on your device when you visit our site. They help us understand how visitors interact with our website, allowing us to offer a smoother and more efficient user experience. In the table below, you will find detailed information about each type of cookie we use, their purpose, and how long they remain on your device. We are committed to respecting your privacy and providing transparency about the data we collect through cookies. For more information on how we handle your personal data, please see our Privacy Policy.
Essential
Essential cookies enable basic functions and are necessary for the proper function of the website.
| Name | Description | Duration |
|---|
| wpconsent_geolocation | Stores the visitor's general location result (state or country) so the correct cookie consent rules apply. | 30 days |
| wpconsent_preferences | This cookie is used to store the user's cookie consent preferences. | 30 days |
CleanTalk
CleanTalk offers effective spam protection and website security solutions to enhance user experience.
Learn more| Name | Description | Duration |
|---|
| ct_ps_timestamp | Used in order to detect spam and improve the website's security. Does not store visitor specific data. | session |
| spbc_is_logged_in | Dashboard. Flag defines if a user was logged in. | Session |
| spbc_firewall_pass_key | The flag defines if the Security Firewall was passed. | Session |
| spbc_cookies_test | Cookie to test cookies so we know that everything working properly | Session |
| ct_sfw_ | Group of cookies used for our SpamFireWall technology. | Session |
| ct_ | Group of cookies used for storing dynamic variables from browser | Session |
| apbct_ | Group of cookies which are set from backend and contain information about the current user | Session |
| apbct_cookies_test | Сookie to validate other cookies, so they can’t be spoofed. | Session |
| ct_timezone | Used in order to detect spam and improve the website's security. | Session |
| spbc_timer | Dashboard. Time spent on the page. | Session |
| ct_pointer_data | Used in order to detect spam and improve the website's security. Does not store visitor specific data. | session |
| ct_has_scrolled | This cookie is used to distinguish between humans and bots. | session |
| ct_fkp_timestamp | Used in order to detect spam and improve the website's security. Does not store visitor specific data. | session |
| ct_check_js | Used in order to detect spam and improve the website's security. | session |
| apbct_antibot | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. | session |
| spbc_2fa_passed | Dashboard. Flag defines if Two-Factor Authentication was passed. | Session |
| spbc_log_id | Dashboard. User identification. | Session |
Comments
These cookies are needed for adding comments on this website.
| Name | Description | Duration |
|---|
| comment_author | Used to track the user across multiple sessions. | Session |
| comment_author_email | Used to track the user across multiple sessions. | Session |
| comment_author_url | Used to track the user across multiple sessions. | Session |
Recaptcha
Google reCAPTCHA helps protect websites from spam and abuse by verifying user interactions through challenges.
| Name | Description | Duration |
|---|
| _GRECAPTCHA | Google reCAPTCHA sets a necessary cookie (_GRECAPTCHA) when executed for the purpose of providing its risk analysis. | 179 days |
Statistics
Statistics cookies help us understand how visitors use our site, including pages viewed, time on site, and recordings of clicks and scrolling. We use this to improve the site.
Google Analytics
Google Analytics measures how visitors use the site, including pages viewed, time on site, and traffic sources.
Learn more| Name | Description | Duration |
|---|
| _ga | Distinguishes unique visitors. | 2 years |
| _ga_ | Maintains session state for Google Analytics 4. Full name includes the property ID. | 2 years |
Microsoft Clarity
Microsoft Clarity records how visitors interact with pages, including clicks, scrolling, and mouse movement, and creates heatmaps. We use this to find and fix usability problems.
Learn more| Name | Description | Duration |
|---|
| _clsk | Connects page views within a single session. | 1 day |
| CLID | Identifies the first time Clarity saw this visitor. | 1 year |
| MUID | Microsoft user identifier used across Microsoft services. | 1 year |
| _clck | Identifies returning visitors across sessions. | 1 year |
Vimeo
Vimeo plays embedded video on the Site, including the homepage background video, and measures video views.
Learn more| Name | Description | Duration |
|---|
| vuid | Vimeo analytics identifier used to count video views. | 2 years |
Marketing
Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user.
Google Ads
Google advertising services, including Floodlight and DoubleClick, measure ad performance and show Hollman ads to past visitors.
Learn more| Name | Description | Duration |
|---|
| _gcl_au | Stores ad click information for conversion measurement. | 90 days |
| IDE | Used by Google DoubleClick to measure and target ads. | 13 months |
| test_cookie | Checks whether the browser supports cookies. | 15 minutes |
Hollman Campaign Attribution
First-party browser storage set by Hollman. Stores the campaign source and UTM parameters from a visitor's first and most recent visit so form inquiries credit the right campaign. Not shared with third parties by this script.
| Name | Description | Duration |
|---|
| utm_store_v1 | Browser local storage entry holding first-touch and last-touch campaign data. | Until cleared by the visitor |
LinkedIn Insight Tag
LinkedIn measures ad performance, provides visitor demographics, and shows Hollman ads to past visitors.
Learn more| Name | Description | Duration |
|---|
| li_sugr | Browser identifier used for ad matching. | 90 days |
| bcookie | Browser identifier used by LinkedIn. | 1 year |
| lidc | Routes requests to LinkedIn data centers. | 1 day |
| UserMatchHistory | Syncs LinkedIn ad IDs. | 30 days |
| AnalyticsSyncHistory | Stores the time of the last sync with LinkedIn analytics. | 30 days |
| li_fat_id | Stores LinkedIn ad click information for conversion measurement. | 30 days |
Meta Pixel
Meta (Facebook and Instagram) measures ad performance and shows Hollman ads to past visitors.
Learn more| Name | Description | Duration |
|---|
| _fbp | Identifies browsers for ad measurement and delivery. | 90 days |
| _fbc | Stores the last Facebook ad click. | 90 days |
Salesforce Account Engagement
Salesforce Marketing Cloud Account Engagement (formerly Pardot) connects site visits to form inquiries and marketing email activity.
Learn more| Name | Description | Duration |
|---|
| visitor_id | Identifies a visitor so site activity can be connected to an inquiry. Includes a matching -hash cookie. Full name includes the account ID. | Set in Account Engagement |
| lpv | Prevents the same page view from being tracked twice in a short period. Full name includes the account ID. | 30 minutes |
| pi_opt_in | Stores the visitor's tracking opt-in status. Full name includes the account ID. | Set in Account Engagement |
Simpli.fi
Simpli.fi measures ad performance and shows Hollman ads to past visitors across websites and streaming video.
| Name | Description | Duration |
|---|
| simplifi | Cookies set by Simpli.fi to measure ad performance and show Hollman ads to past visitors. Names vary. | Varies |
